Got a Google+ Personal Account? For those of you that may have setup your Google Plus account with your personal Google or Gmail account, Google Plus finally launched today Google+ for Google Apps accounts, but there is no merge functionality. Well….should you setup two different Google+ accounts? If you are logging out of your Google [...]
What should I tweet, what should I post, how should I link?
Most people don’t know what to say on, what to do on, or what to do with social media. And it’s a club with more than 700 million members. There has gotta be an opportunity in there someplace. Here’s the thought reality: Stop thinking of it as social media, and begin thinking of it as [...]
The Global Phenomenon of Twitter
The global phenomenon of Twitter has spread into every imaginable market, with more tools and uses becoming available all the time. Despite this, new users often pose the same question: What in the heck am I supposed to tweet about? Veteran Twitter users would find it difficult at best to answer this question with any amount of brevity [...]
What are Your Social Media skills?
It’s everywhere these days! Everyone talks about or refers to social media during the course of any given day. In terms of business, it should be called “biz media”! Social media is the way that people will communicate as we move forward. I am not saying that it will replace everyday conversation. Just visit any [...]
3 Secrets to an Effective Inbound Marketing Campaign
3 Secrets to an Effective Inbound Marketing Campaign Utilizing effective inbound marketing properly is an excellent way for you to build your business, as well as to get traffic by the masses into your website. There are a number of different ways in which this can take place, but as with anything, there are always [...]
3 Tips to Integrating Social Media into Your Marketing Practices
The Internet has really proven to be a great resource for local business owners, and many of them are just now discovering exactly how many customers it can send in their direction. One of the reasons why this is the case, is because people are now searching online for local businesses by name, or by [...]
Value First – Lessons from the Ant Hill
If you spend more than 30% of your online time networking and browsing social media sites, you are not alone. I often spend time contributing and engaging with others that I have often never met? There must be a self-serving purpose to contribute our time, thoughts and energy to engage within these communities, right? The [...]
5 Things I Didn’t Know About Facebook
A few weeks back I received an invitation to a “working lunch” with Shannon Hawk and Kelly Yale of Paper Blossom Marketing about social media hosted by BENCH of Charlotte, NC. Described as “Business Impacting Community,” BENCH was founded by Brad Smith and offers members a great networking forum as well as the opportunity to [...]
How to Integrate Outbound Marketing with an Inbound Marketing Campaign
Using outbound marketing in order to get leads and customers has been around for quite some time, but you might be surprised with exactly how easy it is to incorporate some of your outbound marketing into inbound marketing. As a matter of fact, when you do this properly you can have the best of both [...]
The Value of Promoting Your Blog
As a salesperson, your blog is at the heart of the value you offer your customers. It’s the “open 24 hours” expertise hub, where your customers can gain wisdom, advice, and solutions that will help them make more money. The value of your blog posts influences their appreciation for you and their loyalty to your [...]