How to Use Gmail to Build Your Social Network

How to Use Gmail to Build Your Social Network

Now there is a great way to build your social network from directly within Gmail. Last month, I installed this fantastic app called Rapportive that displays social media information about your contacts directly from your Gmail inbox. You can immediately see what people look like, where they’re based, and what they do. Amazingly Simple Whenever […]

Lead Generation and New Marketing Strategies

Generating leads is something that people have been doing for years, and although the playing field may have changed as a result of the Internet, the effectiveness of gathering those leads has not changed at all. Here are 7 different ways that you can use the Internet in order to gather these leads through new […]

5 Incredible Lead Generation Ideas

5 Incredible Lead Generation Ideas

As an expert in your field, you’ve got a ton of really important information in your
head. But you’ve got to get it out of your head and into some useful format for
lead generation.

Writing Strategies: Part I

Writing Strategies: Part I

Everyday I’m Cc’d on ezines and emails from salespeople who are delivering value to their customers with Ace of Sales. They’re answering customer questions and delivering ideas, updates, and success strategies. They’re experts in their industry, just like you. However, there’s a big difference between them and you. Their customers are aware of their expertise […]

Writing Strategies: Part II

Writing Strategies: Part II

Did you know that before you read an email you scan it first to determine if you “want” to read it? This “always on” scanning mode helps you filter out the noise from the salient, important information from your inbox flood. Without knowing it, you probably did this with my ezine today. And guess what? […]

Personal Branding: Creating Messages that Engage

So your email messages and marketing are falling flat on your listener’s ears. They don’t open the emails and you rarely, if ever, get responses from anyone. You want to grow your audience and increase communication with them. More than anything, you want to make more sales through the marketing efforts that you are doing. […]

Personal Branding – Find Something Unique

Creating a personal brand takes time. I know this because I have been building my own personal brand for a while and there is still a long way to go. Here are some things I have learned so far; 1) It takes time, but only after you have found at least some direction that you […]

Zingers! The Latest & Greatest Email Subject Lines We’ve Come Across

“Bouquets and Brickbats” Sent to us from customer Mark in Perth, Australia. This is a favorite! What does it mean? Absolutely nothing! The use of alliteration and unusual words provides two ideas in one. “We Play Dirty” Sent to us as an example from a customer who has had success with it. We agree it’s […]

Avoid Spam – 4 Point Crash Course!

Spam filters are the gatekeepers of email. Are you up-to-speed on how they work? Spam filtering software runs inside your recipients’ email programs (Outlook, Gmail, and Yahoo! Mail for example) and on email servers (like Google, Yahoo, or a company network). The filter’s job is to examine every inbound email to identify whether or not it’s spam […]

24 "Spammy" Terms to Avoid in Your Subject Line!

When adding a subject line to your email, you may unknowing write a term that gets you zapped by spam filters. The examples below are common terms to avoid. They may seem silly or obvious when you see them all together, but you’ll be surprised at how often you find yourself wanting to type one. […]

The Ultimate Email Spam No-No!

Some smarty-pants email marketers (please tell me you’ve never tried this) replace vowels with numbers in the words of their subject lines to try to get by with using “spammy” terms. Spammers have been doing this forever and still do it everyday! Therefore spam filters have their zappers set to kill for terms like these. […]